How to Promote No-code Apps on the App Store and Google Play?

In this article, we’ll focus on the organic promotion of no-code apps and the nuances of app page optimization for app stores. What is ASO? ASO (App Store Optimization) is a complex process of improving the app page in the app stores (App Store, Google Play, AppGallery, and others).   ASO can be divided into two types: text optimization and creative optimization. Optimization of text elements helps the app to be indexed by keywords and promoted in search results. Creative optimization increases the attractiveness of the app page and, accordingly, the conversion rate from view to installation. Every app, whether traditionally developed or no-code, needs optimization to attract users effectively.  Why ASO? ASO will help to explore the needs and preferences of the audience in order to create the product that is in market demand. App store research, topic popularity analysis, and study of competitive apps provide valuable data for accurate and efficient development, identify in-demand functionality, and reduce risk. ASO tools are useful throughout the app lifecycle. The first 3 months of an app’s life are extremely important, they determine its future success. Optimizing the app page from the very beginning helps achieve results. If the ASO is worked out […]